When you heard about Snapchat a few years ago, it was a simple messaging app with the primary feature of vanishing messages in one to 10 seconds. Now that you are aware of Snapchat's monetization strategies, move on, and find out the app's core feature set to make an app like Snapchat. The app users can buy premium access to new app features and experience new lenses. App users can buy additional features such as Re-play to a feed such as a picture or a video that the user has already seen. The app charges $400k to $500k for complete exposure to the company's user base. By using this strategy, the app is partnering with Adidas and Nike so that they can advertise their products to sports fans. The app is partnering with sports organizations to promote attendance at sports events. When visiting KFC, app users revive access to the Colonel Sanders lens filter, which turns users into the white-maned colonel himself. This ad type is popular among big companies.Ī collaboration with KFC. In this way, they can promote their brands or events. Businesses advertise through their own customized lenses that appear in particular locations. This monetization strategy is similar to Geofilters. The app charges businesses $5 for coverage of 20,000 square feet. Depending on the geolocation, users can access fun augmented reality filters that stay available for 30 days. Users can swipe up and access more content, such as a longer video, app install, or blog post.īranded GeoFilters.
Snapchat shows users 10-second promoting videos. When the messenger like Snapchat is ready, the team will deploy it to the workspace. The quality assurance team conducts tests to ensure that the application is bug-free. As the development stage moves forward, your Snapchat-like app developer might clarify specific requirements toward the project's functionality. When the design is ready, the mobile development team integrates all the necessary features to your app. UI/UX Designīased on the screen prototype, the design team develops the design for your app. Then, the mobile development team creates prototypes of your future app scenes and user journey and sends it to you for further improvement. Documentationĭuring this stage, business analysts and project managers prepare the project's specifications, user stories, and other project-related documents that describe how your app will perform. The main goal of this stage is to find out the functional and non-functional requirements for the future project, estimate the project budget, and business needs. Now, let's dig deeper into the Snapchat-like app development process, which includes: Step 1.
How to Make an App Similar to Snapchat in 7 steps In 2018, Snapchat generated more than $389.82 million in revenue.Īs we can see, the Snapchat multimedia messaging app is very popular among users and generates significant revenue.In 2015 Snapchat revenue amounted to $100 million.But later, the app provided several ways of generating revenue. smartphone users are on the service.įrom the beginning, Snapchat owners didn't care about making money. More than 60% of 13- to 34-year-old U.S.Snapchat's daily video views have increased by 400% year-on-year.Snapchat Q4 report said, in 2018 the app had 187 million daily users.Just have a look at Snapchat's stats below: You can create a Snapchat clone, add some new features, and get a slice of the action. Snapchat copy app might be a good idea for a startup. You might also like How to Develop a Messaging App Like WhatsApp? However, the latest statistics show us that Snapchat is the leading social media network in the United States and France. Current Snapchat statsĬurrently, there are numerous social media platforms. In this article, you will learn how to create Snapchat and the estimated development cost. So, if you want to create a similar app, read on. Snapchat's success inspires a lot of entrepreneurs, and we receive a lot of requests to estimate the cost to build an app like Snapchat. This is the success story of Snapchat, a mobile messenger with text, photo and video content that disappears a few seconds after it is received. It might seem like a dream, but it's a true story.
In another three years, your company is worth $20 billion. Everybody says that it's a terrible idea.īut several years later, Facebook or Google offer you from $3 to $4 billion to buy it, but you reject the offer. Imagine you're a college student who develops a photo messaging app with your frat buddies.